A Word of Welcome
We are very proud to introduce this new Parmigiani Blog, and we wish it to reflect the dynamism, the creativity and passion that drive our Brand day after day.
We are putting this online platform into motion because we feel the urge to share. In the quiet village of Fleurier where the headquarters lie – and beyond in the Brand’s five manufactures –over fifty trades are at work, knowhow and inventiveness are brewing in silence, out of sight. We are creating this blog because we feel that Parmigiani has so many stories to be told, voices to be heard, and this is the best way to share them with you.
In this Blog, you will read about the Brand’s bustling projects and the fascinating events which Parmigiani supports or takes a part in every year. Whether the world acclaimed Montreux Jazz Festival, the effervescent Brazilian Football Federation or the spectacular Balloning event in the Swiss mountains, to name but a few, the fundamental common feature of these partnerships is Passion – always passion.
In this blog, you will also read about watchmaking in motion with its multiple facets.It can be about the first mental skit in the mind of a dreamy designer. Or the production challenges of a unique masterpiece with as many angles to the story as there are craftsmanship involved.
And finally, this blog, of course, will be about Michel Parmigiani the Founder,about his amazing restoration knowledge that breathed life into the brand in the first place, and all that he has yet to bring to this adventure, started in 1996.
Michel Parmigiani, when interrogated about a few words of his that should be quoted to introduce this new blog said “Well… I really have no idea of what I should say. I’d much prefer you asked me to feel the weight of a watch in my hand”.
This reminds us that Parmigiani before anything is the story of a passion, of a man with a talent who crossed the path of a family with a vision. Parmigiani is indeed a story of people before it is a brand. And this is what we have to share.