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On June 16th, Parmigiani Fleurier and Luisa Via Roma officially launched their prestigious alliance on the rooftop terrace of the famous Italian concept store. The city of Florence was buzzing with excitement as the PITTI UOMO started on that same day. A lot of the international press attending...

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As part of the spectacular launch of the Tonda Métro Luisa Via Roma Special Edition, a display window dedicated only to Parmigiani Fleurier is showcased on Luisa Via Roma for the entire week. 

Created by Felice Limosani, a leading advocate of unconventional communication, the display...

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Parmigiani Fleurier is proud to present an exclusive collaboration with Luisa Via Roma, Italy's most influential international luxury fashion retailer. Together, they are launching this exciting partnership on Luisa Via Roma in Florence on Monday June 16th, which is the starting day of PITTI...

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Last month in Paris at Pavillon Wagram, the best editorial strategies of various brands were evaluated in the frame of the « GRAND PRIX DU BRAND CONTENT 2014 ».

In the Luxury category, Parmigiani Fleurier’s film MESURE ET DEMESURE won the gold award for its insight into the world of...

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For the past three years, Parmigiani Fleurier has been partners of the “Trophée François 1er”, a committee that organises ballooning adventures around the world. The greatest highlight of all these ballooning events is without a doubt the “Châteaux de la Loire” edition, which Parmigiani Fleurier...

Parmigiani Fleurier is proud to be working with Liverpool, a luxury department store in Mexico, now distributing the brand’s timepieces and strengthening its presence in the Central-American market. Parmigaini Fleurier and Liverpool are launching this valued partnership with a very exclusive...
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On Monday May 19th 2014, to celebrate the UAE launch of its new Tonda Metro collection, Parmigiani Fleurier hosted the opening of a unique photography exhibition in Dubai,in partnership with the Empty Quarter Gallery.

Named “A City in Time” due to its urban theme, the exhibition showcases...

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What better place than the bustling metropolis of New York to launch the Tonda Metro Collection? The spirit of this new family of watches and many of its design cues come from the Big Apple itself – the towering skyscrapers and iconic skyline of Manhattan. In a way, it felt like a collection of...